Giovanna Sclafani

Giovanna Sclafani is an internationally recognized executive at the forefront of luxury, digital transformation, and brand innovation. With a distinctive career spanning some of the most respected names in the communication and technology industries, she brings a combination of strategic vision, cultural intelligence, and deep expertise in the high-end consumer landscape.

After building her early career in one of Italy’s most prominent communication consultancies, advising leading brands across sectors, she joined Meta, where she became part of the leadership team as Head of Industry for the luxury industry. In this role, she has been instrumental in redefining the relationship between luxury and technology, partnering with globally renowned maisons to craft strategies that elevate brand equity while embracing the evolving expectations of today’s luxury clients.

Her nuanced understanding of heritage brands, combined with her mastery of digital ecosystems, physical retail and market trends, makes her a trusted partner for global organizations navigating the complexities of prestige, desirability, and innovation in an increasingly dynamic marketplace.